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Who’s Doing What?: September QR Code Update

Posted: October 12th, 2011 | Author: | Filed under: General | No Comments »

Who Was Doing What?

The breakdown of the countries that users came from during September, and the countries that scan events took place in, are shown below together with the changes in each compared to August.

QR Codes Created
Position Country % Of Total
1 - United States 52.2% -2.9%
2 - United Kingdom 12.1% +0.6%
3 - Canada 5.1% -0.3%
4 - Australia 3.6% Same
5 - Netherlands 1.8% +0.2%
6 +1 Germany 1.7% +0.2%
7 -1 India 1.6% +0.2%
8 - Denmark 1.3% +0.2%
9 - Mexico 1.2% +0.1%
10 +4 France 1.0% +0.3%
QR Code Scan Events
Position Country Of Origin % Of Total
1 - United States 68.7% +3.0%
2 - Canada 9.2% -3.9%
3 - United Kingdom 8.6% -1.0%
4 - Mexico 4.1% +0.9%
5 - Australia 1.4% +0.3%
6 +2 Germany 0.8% +0.3%
7 +2 Denmark 0.5% +0.1%
8 -1 Netherlands 0.5% -0.1%
9 +7 Puerto Rico 0.4% +0.2%
10 +12 Norway 0.3% +0.2%

For the first time ever we recorded scan events from Turkmenistan, Vanuatu, Togo, Rwanda and Libya, bringing the total number of countries where scan events have been logged to 188.

What Did They Do?

Of the QR codes created by our users during the month, the top 10 QR code data types created were:

  1. Website Address – 52.8%
  2. Plain Text - 26.2%
  3. vCard Contact Details - 11.5%
  4. Facebook Links - 1.7%
  5. Google Maps Location - 1.3%
  6. Email Address - 1.2%
  7. YouTube Video - 1.2%
  8. Phone Number - 0.9%
  9. Email Message - 0.8%
  10. SMS Message - 0.7%

What Were They Doing It On?

The dominance that iOS devices have shown over Android devices so far this year as the preferred scanning device appears to have waned a bit during September with the following device types being used to scan our QR codes during the month (change over August in brackets):

  1. iOS – 53.6% (down 0.2%)
  2. Android – 35.0% (up 1.5%)
  3. Blackberry – 7.3% (down 1.1%)
  4. Windows – 2.0% (up 0.1%)
  5. Symbian (Nokia) – 1.1% (no change)

The remaining 1.0% of scan events were shared between Palm, Linux, Java and WAP devices.

The QR code world continues to grow at an astonishing rate, and from what we’re seeing that rate of growth appears to be increasing.


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